7 keys to boost your commercial performance through experiential
The experiential as a driver of performance
Learn why experiences generate more engagement than traditional rewards, and how to effectively activate them in your campaigns.
Concrete cases, which can be activated quickly
Acquisition, conversion, loyalty, sponsorship, sponsorship, network management: each lever is illustrated by clear mechanisms and inspiring examples.
Key figures & marketing best practices
Base your decisions on solid data and feedback from brands that already use emotion as an ROI driver.
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